The web is no longer a set of blue links, the web has evolved into a living breathing information source and users now demand a deeper search experience, throwing away the archaic way of searching the web. Users expect an all encompassing on-demand search experience, this has lead to developments in real-time search, social search and the aggregation of social media content providers.

User generated content and social networking has changed the DNA of the web, a web that now belongs to the users. As we all know time is scarce; videos, media, and images will add a certain level of convenience, becoming a primary source of gathering information moving forward. LeapFish started this trend in 2008 when it introduced it’s roll-over video functionality and then expanded on that technology by integrating videos and images into the real-time search stream. Users no longer need to click on a link seen tweeted in real time, the video or image will be displayed in your search results.

The iPhone has created a frenzy enabling users to customize their own mobile experience. A different medium but the same concept applies as apps are beginning to cross over into our browsers, users now demand that same degree of customization online.  Applications continue to spring up online providing a certain level of convenience when accessing the social media world around us.  LeapFish recognized this as trend before it’s fruition as it is already equipping users with a personalized homepage that harnesses the most popular websites and social networking sites online.

The increasing adoption of real time tactics for socially driven search engines means that tools are hoping to bring the power of social networking and social bookmarking to the search scene, this level of integration will power immediate gratification for our information needs. LeapFish has already begun to integrate said functionality and allows users to share as they search, every piece of content found on LeapFish can be shared on popular social sites with one click of a button, adding another layer of convenience.

Lastly, search will see a stronger emphasis on geo locating technology. As users provide recommendations in real time, it will make further sense to see when and where said recommendations are being made.  LeapFish has already integrated business reviews into it’s search experience via Yelp however LeapFish will be integrating check-ins and foursquare functionality in the near future.

The world of search will eventually need to provide a deeper integrated search experience as new information sources become relevant online. Right now we continue to see a back- n- forth between real-time search engines, traditional search engines and social search engines.  LeapFish believes that all 3 provide a relevant searching experience and will continue to develop the integration of all three methods of searching the web. This is only the beginning and LeapFish will continue to be at the forefront of this evolution.

The hosts of Webmaster Radio’s Townhall Radio podcast spoke with Ben Behrouzi to learn about the new LeapFish social search engine.  Behrouzi unveiled LeapFish’s multi-media and real-time search, communication and sharing platform, and discussed why and how search needs to change to keep up with today’s living, social web.

Excerpt from the Podcast:

“This is a major leap forward in the way we look at major applications we use everyday. I use web search everyday, I use social media, I am looking for video, audio and social media results. In my world, having it at my fingertips immediately is critical and finally someone has done something about it… LeapFish.”

“You’ve worked around the information overload problem. You guys are packing a ton of information on the page and it doesn’t feel too busy.”

“Having the real-time search features that give me direct access to breaking information.”

Listen to Part 1 of the interview here:

Listen to Part 2 of the interview here:

Listen to Part 3 of the interview here:

Click here to hear the entire Webmaster Radio podcast:

http://www2.webmasterradio.fm/townhall-meeting/2009/leapfish-launches-real-time-social-search-engine/

Excerpt from the Article:

“It is irritating that many searches, especially those with commercial implications, are increasingly dominated by ‘search engine optimisers’ paid to get their company’s results at the top of the stack. Sometimes we don’t just want to see what’s at the top of the haystack but the needle that is buried somewhere inside that no one has linked to. In recent weeks I have been impressed by LeapFish (which) combines real time search with sharing over social networks.”

Click here to read the entire Guardian article:

http://www.guardian.co.uk/technology/2009/nov/11/searching-beyond-google

The broadcast covered the current state of the Web, consumer behavior and LeapFish’s new offering in the Search space.  SEM Synergy reported “The recent public launch of LeapFish boasts a number of features that help users search and share content across popular sites, locate real-time content and create a custom search experience fitting of online life today.”

Excerpt from the Article:

“LeapFish has been designed with the new Web in mind, culling content from traditional, social and real-time Web sources into a customizable interface that acts as a dashboard for the Web”

Click here for the Bruce Clay radio broadcast and article :

http://www.bruceclay.com/blog/archives/2009/11/information_con.html

Bub.blicio.us writes “Leapfish is hoping to bring the power of social networking to the search scene, powering immediate gratification for our information needs” in reference to the integrated sharing feature for all content and search results to major social sites such as Twitter, Facebook, Digg and more.

Excerpt from the Article:

“LeapFish is looking to work both the recommendation and search ends, providing sharing tools directly from the site so you can both search and share content you find interesting. The potential for creating a recommendation engine around this could be high, and I think it’s interesting that LeapFish is taking the search engine approach to address this potential.”

Click here to read the entire bub.blicio.us article:

http://bub.blicio.us/leapfish-making-comeback-with-real-time-search/

USA Today technology reporter Jon Swartz writes “the race to offer instant Web search” is on, and LeapFish is a prime competitor. In an article published earlier this month, Swartz highlights the need for real-time search results, such as searching live Twitter postings and multimedia content.

Excerpt from the Article:

“There’s a new race in the Internet search business and, like most races, it’s about speed. Start-ups including LeapFish… hope to lap the field by supplementing conventional search results, such as what you’d find on Google, with instant access to social networks including Twitter.”

Click here to read the entire USA Today article  :

http://www.usatoday.com/tech/products/2009-11-03-real-time-search_N.htm

Excerpts from the article:

MediaPost expressed “If you haven’t heard about LeapFish, you soon will” and reported on the numerous innovations that LeapFish introduced to the burgeoning real-time and social search space.

Here is what MediaPost had to say about the new LeapFish Personalized HomePage; “Registering as a member allows you to customize the home page with widgets, Facebook and Twitter feeds. In fact, more than 25 widgets will become available today, including Celebrity News, Hulu, The Onion, and Yahoo Sports. Those who log in can build a social media profile, a sort of LinkedIn for social media.”

MediaPost also covered LeapFish’s new search engine stating; “LeapFish offers two search options — traditional and real-time — to provide a variety of perspectives on news and events happening across the Web. News pulls from a variety of sites. The real-time results from Twitter update as they are posted.”

To read more about MediaPost’s LeapFish covereage visit:

Search Engine LeapFish Merges Real-Time Data and Social Content

This time last year the office was celebrating Halloween and gearing up for the launch of LeapFish Beta. This year will be hard to forget, from the life-size kissing booth to the scariest of Zombies, LeapFish truly captured the spooky spirit of Halloween and everyone had a great time.

Congratulations to the Jungle a.k.a Halloween Allstars who not only won a private preview of LeapFish 2.0 prior to the highly anticipated launch this November but also took first place as the winning team in our Costume Contest!

A big thank you to all LeapFish employees who participated in this years festivities! Without our people LeapFish is nothing. Every LeapFish employee plays an important role and we are thankful to be part of a loyal team of people  and it is through them that we’ve been able to perform month after month & continue to celebrate our success.

Our Team at LeapFish wishes everyone a safe and fruitful Holiday Season and looks forward to an even bigger and better 2010!

LeapFish agreed to sponsor the 3^rd Silicon Valley Tweet Up with special book signing by Brian Solis. Solis is globally recognized for his views and insights on the convergence of PR, Traditional Media and Social Media & is considered one of the original thought leaders who paved the way for Social Media.

Key influencers in the media attending the TweetUp were excited to engage and discuss LeapFish. The LeapFish team conducted several interviews with key media outlets including top tech publication ZDNet and top Social Media authors Brian Solis & Shel Israel.

Michael Brito, a top influencer in the Social Media, Search and  Tech Industry also took the time to review LeapFish prior to the event, he was delighted with the search experience stating “What I dig about LeapFish is that you can pretty much find every piece of content related to any specific search query”.

In closing, our team at LeapFish would like to extend a big thank you  to Michael Brito & The Anissa Lopez Foundation for putting on another succesful Silicon Valley Tweet Up.  Great work!

The buzz is building about LeapFish.  Here are just a few testimonials from thousands of customers and the growing base of search users.

LeapFish AdvertiserTestimonials:

Michael M. - Hawaii

“After purchasing keywords in the first couple weeks I received several phone calls, shook hands with 11 people and had many serious buyers and tons of conversions!  I not only use LeapFish as my homepage but also have told my friends and family about how easy it is to search and get great permanent advertisement.”

Jason M. - Minnesota

“I purchased 2 keywords and I am very happy with the results I’ve received so far and the quick customer support.  We are very happy to be a part of the new world’s fastest search engine and are excited at what the future holds for LeapFish”

Patricia S. - Florida

“My experience in working with Leapfish.com has been exceptional.  Very efficient, knowledgable and helpful.  It is a pleasure working with such intelligent professionals who are always available to assist me.  Thank You!”

Jan S. - Business Coach

“I started getting hits immediately and as I am the only person advertising for these keywords right now, I am getting all the traffic. It’s a win/win situation. Thanks for the opportunity Leapfish!”

LeapFish Search Engine Buzz :

Twitter is ablaze with LeapFish chatter.  LeapFish continues its steady growth as more and more adopt the worlds newest search experience.