The LeapFish team is very excited to attend South by SouthWest (SXSW) , the leading interactive media & emerging technologies conference in the world. The SXSW® Interactive Festival brings together the world’s most creative web developers, designers, bloggers, wireless innovators, content producers, programmers, widget inventors and new media entrepreneurs.

Attending SXSW will give the LeapFish Team an opportunity to interact with social media thought leaders and early adopters in the online community. The Team has already scheduled meetings with Robert Scoble, tech-enthusiast, & Pete Cashmore, founder of Mashable.com.

SXSW has been known to increase organic adoption of emerging technologies, for example in 2007 Twitter was unknown to the masses prior to thier appearance at SXSW. Twitter was up against a site called “Dodgeball”,a location based check-in service, as  a breakout hit at the conference. Twitter went on to win several awards and shocked the online community with a new way to network.  Surprisingly, Dodgeball was not adopted and fell off, now this year the spotlight is now on the creators of Dodgeball, for their latest creation Foursquare, a new location based social application with a gaming twist.

Geo-Locating technology was ahead of it’s time in 2007 but this shows how trends in the online community can shift based on needs and interests. LeapFish was described as an alternative to Google and Bing, recently coming out of Beta in 2009. As the web evolves LeapFish continues to work with the social media community, applying innovations based on needs and interests. This year the talk of the town is real-time search and geo-locating technologies, two areas that LeapFish is currently developing and innovating.

If you would like to meet with a member of the LeapFish team please send a @ reply to @LenaShaw or @LeapFishMedia.

If you’re attending SXSW, visit The Plancast List of Events for event details.

See you there!